Friday, March 28, 2008

L.A.M.B.

Gwen Stefani

The Label

Before she was rocking Vuitton and Galliano on the red carpet, Gwen Stefani sewed her own ensembles with fabric that her mother picked out. Luckily, the pop-punk diva kept sketching and translated her signature style—everything from O.C.-inspired streetwear to frocks Daisy Buchanan would have worn—onto a bigger stage in 2003 with her line L.A.M.B. (or “Love. Angel. Music. Baby.”). Unlike her pop-star-cum-designer contemporaries (J.Lo, Diddy), Stefani waited a few seasons before unveiling her first runway collection—a sprawling palette marked by collegial cashmere cardigans, Rasta-style tracksuits, and schmaltzy cocktail dresses—a few seasons ago.

The Look

With materials sourced from South America, Asia, and India, L.A.M.B.’s aesthetic is as worldly as its globetrotting designer. Translation: Expect flowing eveningwear with dizzying trompe l’oeil patterns; billowy silk-crêpe tank dresses; and, of course, “L.A.M.B.”-emblazoned pants, tees, jackets, and boots for all the "hollaback" girls.

The Designer

Easily recognizable as a popular singer, the former front woman of No Doubt, Mrs. Gavin Rossdale, and Jean Harlow in The Aviator, Stefani has made a name for herself as both a designer and a fashion plate. Though reviews of her latest collections have been anything but great, Stefani is still in demand, possibly more for her public persona than her designs.

Official Website

www.l-a-m-b.com

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